AI in Digital Marketing Course
in Hyderabad
Use AI to automate calendars, emails, shorts, reels, SEO, blog posts, and social media posts.
- 74 hours 50minutes
- 43 Enrolled
- Intermediate
Al in Digital Marketing Course in Hyderabad
Al is the new way to automate tasks and processes. In other words, it’s a tool that helps computers perform specific actions without human intervention. Marketers are now using Al to optimize their campaigns. From email automation to social media management, Al can help them save time and increase efficiency. But what if I told you there’s more potential than that? Let’s find out!
Artificial intelligence (AI) systems examine enormous volumes of data to uncover patterns, preferences, and customer behavior. As a result, marketing initiatives may be more precisely targeted and tailored, increasing their overall effectiveness. Artificial intelligence is used for jobs like customer segmentation, chatbots for customer service, personalized content recommendations, and advertising strategy optimization. Businesses may increase decision-making, expedite procedures, and boost customer satisfaction by utilizing AI in digital marketing Course in Hyderabad.
What you’ll learn
- Explore the world of AI-driven long-form content production and learn how to easily create in-depth, captivating pieces.
- Discover the techniques for creating engaging social media posts on autopilot while preserving consistency and relevancy across platforms.
- Develop your copywriting abilities with AI and discover how to create captivating, effective messages that compel readers to take action.
- Take advantage of AI's ability to create breathtaking images and movies to take the narrative for your business to new heights.
- Investigate the automated production of reels, shorts, and TikToks to guarantee interesting material suited for quick audience interaction.
- Utilise artificial intelligence (AI) to create original songs and melodies that emotionally connect with listeners.
- Explore cutting-edge SEO techniques and optimize your content to rule search results and leave a larger digital footprint.
- Discover how to use AI's skills with conventional content creation techniques to create flawless pieces that seamlessly combine creativity and technology.
Requirements
- Have a genuine interest in learning about digital marketing.
- Understand how to use a computer or smartphone to access the course.
- Be willing to pick up new AI marketing strategies.
- Welcome to beginners! Let's start with the fundamentals.
- Have a reliable internet-connected gadget to access resources.
- Get prepared to plunge into practical video instruction.
- Not sophisticated gear is required; any regular gadget will work.
- Remain upbeat and motivated to expand your marketing expertise.
Curriculm
What Is al and Machlne Learning
80-20 Rule of Marketing
The Ripple Effect
Understanding the four 'W's of Internet Marketing
The Newvork Effect and It's Importance on Internet Marketing
Consumer Behaviors
Designing digital marketing strategy
Google AS An Al-Flrst company
Basic Guidelines ofArticle Writing
Difference Between Article Writing & VVebsite Content Writing
3 Assignments on Article Writing
Big Data
What is a Search Engine?
How a Search Engine works?
SERP Exploration
Algorithms for Search Engine
Introduction to basic Ranking Factors
computer version
What Is a Domain
Types of Domains
Historical Importance of Domains
Existing Domain Name Usage Scenario
Advertising
Domain Name Server
What is Hosting Space
Types of Hosting Spaces
What Is an IP address?
Internal Framework of Internet- Flow Diagram
Introduction to SEO & SERP
Importance of Keywords
Types of Keywords
Understanding the terms Keyword Density, Keyword Proximiti Kevord Stuffing.
Best practices to shortlist keywords based on Business Objective
Tools for Keyword Research
Live Exercise: Kevord Research using various Tools
Keyword Audit &Analysis
Algorithm updates and future of SEO
SEO Content Writing
Writing Content as per SEO
SEO Content Penalties
How to Recover if site got penalized
Live Exercise: Writing content
On Page Optimization
Basic HTML Tags Introduction
Hierarchy of Header Tags
Optimizing Header Tags
Anchor Tags Optimization
Alt Tag Optimization
Advanced SEO
What is Internal Linking
Power of Internal Linking
What do you mean by Schema on Google?
Schema Setup for Google Snippets
Validating the Snippet code on Google Publishers tool
SEO site audit
Structure data and schema markup
What do you mean by Schema on Google?
Schema Setup for Google Snippets
Validating the Snippet code on Google Publishers tool
SEO site audit
Structure data and schema markup
Voice search
Google search console
Bing webmaster
Emall Marketlng
Purchasing a Domain
Purchasing a Hosting Space VVebsite Wireframe! SILO Structur
Website Wireframe! SILO structure
Basics ofVVebsite Building
Why a Content Management System (CMS)?
Essentials ofwebsite planning
Dynamic & Static Websites
Introduction to HTML
HTML Tags
Designing a layout
Functional Design and layouts
What is WordPress
Page Creation on WordPress
Blog Page Creation on WordPress
Landing Page Design
Website testing Tools
Website Performance Anatysis
What is Google Search Console?
Importance of Search Console
Analyzing the Website data
Live Exercise: Connecting your VVebsite with Search Console and getting the Insights
Chatbots
Understanding & configuring GA
Different features & matrix of GA
Implementing Remarketing Tags
Understand your audience
Understanding and implementing Goals and Funnels
Monitoring traffic: Source, behavior, Actions
Monitoring Bounce Rate and Exit Rates
Tracking Conversion, CartAbandonment Rate
Evaluate acquisition
Understand behavior pattern ofyour users
Conversion Journey
Developlng your Al skllls - using SQL
Fundamentals of Tag Manager
Create an account and container
Set up tags. variables and triggers
Event tracking and adding remarketing tag
How To Future Proof Your Marketlng
What is Search Engine Marketing
Difference between SEM & SEO
Platforms of SEM
Why SEM Is Important for Running a Business
Push Ws Pull Marketing
Role Of User Intent in Paid Marketing
Instructor
Raghu Gaddam
Digital Marketing
- 3.9
- 8 Reviews
- 44 Students
- 4 Courses
Raghu Gaddam is a digital marketing professional with over 12+ years of experience in the industry. He were worked with leading companies in the e-commerce and technology sectors, developing and executing successful digital marketing strategies. Raghu is known for his practical approach to teaching, combining real-world examples with the latest industry trends. He holds certifications in digital marketing and regularly attends conferences to stay updated on emerging technologies and methodologies.
