Content Marketing Course

About This Course

Integrated digital marketing combines several digital marketing strategies into one cohesive plan. Incorporating allows businesses to reach their target audience through multiple channels at once. The task is to initiate single campaign that works on various digital channels, platforms to reach customers widely.
Integrated digital marketing is a way to increase sales and revenue through social media, SEO, PPC, email marketing, etc. With integrated marketing campaigns, it’s easier for buyers to connect with businesses in more personal ways than ever before. Businesses can access new markets and customer bases by reaching out to people where they are rather than trying to make them come to your site or business. It also increases conversion rates by lowering the number of steps between browsing, interest, and buying.

While these tactics may differ by industry and business size, there’s no reason why every company should have to manage each channel separately—which often requires its staff, budget and time commitment.
We will highlight all the major platforms in this course, that almost covers to create integrated digital marketing strategy:
1. Search Engine Optimization – Google, Bing, Yahoo!, etc.
2. Pay Per Click Advertising – Facebook Ads, LinkedIn Ads, Twitter Ads, etc.
3. Social Media Marketing – Facebook, Instagram, YouTube, Pinterest, etc.
4. Content Marketing Strategies – Email Marketing, Blogs, Newsletters, Articles, etc.
5. Mobile Apps – iPhone Applications, iPad Applications, Android Applications, etc.
6. Lead Generation Campaigns – Email Lists, Web Forms, Quiz Applications, Survey Application, etc.
7. Website Design and Development.
8. Online Reputation Management – Google My Business, Yelp, Yellow Pages, Moz, Bings Local Listing, etc.


Content marketing is always top technique for any digital strategy. The term refers to creating valuable content (text or video) and sharing it across various platforms such as social media, blogs, email newsletters, etc.
Content marketing is now widely accepted as an effective way to attract new customers and retain existing ones. This course will teach you how to create high-quality content that attracts attention and converts visitors into leads and sales.
You will also discover the best ways to promote your business using content marketing strategies. You’ll be able to:

  • Create compelling content for your audience
  • Use SEO techniques to optimize your content
  • Get more traffic to your website
  • Increase conversions on your site
    In addition to learning about content marketing, you will also receive practical advice on making money online through content creation.

Content marketing has become a key to overall successful digital marketing approach. The key to success is creating high-quality content that resonates with your audience. Getting certified requires a certain level of expertise and knowledge.

Our content marketing course certification provides training and resources to help you master content marketing. We also offer ongoing support and guidance to help you succeed. You will need to invest in this learning, but the potential rewards are enormous: more leads, higher conversion rates, and more outstanding market share.

Many companies have taken advantage of Content Marketing Certifications, specifically Google’s Certified Partner Program. In 2013, over one million people earned their mark as Certified Partners, representing an 18% increase compared to 2012.

Why should I get certified?

If there is one thing digital marketers agree on, we must continue to create and curate unique content to stay competitive. And although content marketing alone isn’t enough anymore, it can be a powerful tool — for better or worse if done correctly. That said, the ability to produce great content is not universal.

That’s where our content marketing certification course comes into play. Raghu Gaddam’s Content Marketer Certification course will teach you how to do content marketing right and equip you with a portfolio of work that shows others that you know what you’re doing. Our course will also give you the tools needed to improve your skillset to keep up with the ever-changing world of online communication.

That’s why they exist! 


  • How to engage probable customers
  • How to discover content ideas
  • Content Curation
  • Distribute and promote content
  • Online listening tools
  • Increase the reach and relevance
  • Analyze and measure effectiveness of your inbound marketing strategy
  • The strategies behind content marketing
  • Success outlook
  • Commercial care
  • Identifying customer intent
  • Managing major influencers
  • Content marketing strategies

If you want to sign up for this Content Marketing Strategy program, you should be familiar with at least one search engine and the Microsoft Office package, which consists of MS Word, MS Excel, and MS PowerPoint.

  • Online Marketing
  • Use of social media
  • Commercial Development
  • Public Relations
  • Planning for Online Content
  • Ambassadorship for a brand
  • Google Marketing
  • According to LinkedIn, there are over 26,000 content marketing job vacancies in the US and over 7,000 in India.
  • According to PayScale, content marketers make an average of US$53,400 a year.
  • According to the Bureau of Labor Statistics, demand for specialists in the marketing field is expected to increase by 10% by 2026.


This Course Include

Skills Covered

Create marketing content

Identify prospects

Develop a content marketing strategy

Create messaging

Appropriate content guidelines

Find industry influencers

Identify promotional opportunities

Employ best practices

Develop appropriate content

Batches We Offer For Digital Marketing Courses in Hyderabad


If you are a student and can manage to come on regular basis then Raghu Gaddam recommends to enroll yourself for regular batches. Our schedule for regular batches is from Monday to Friday, five days a week.

Alternate Batches

If you would like to invest your time for practicing at home, then Raghu Gaddam recommends to enroll yourself for alternate batches. Raghu Gaddam conducts alternate batches in which you need to come 3 Days a week on alternate basis.

Weekend Batches

If you are working or can’t manage to have free time on weekdays, then Raghu Gaddam recommends to enrol yourself for our weekend batches, which is only on Saturdays and Sundays.

Sunday Batches

In case if you are having a busy schedule from Monday to Saturday, then Raghu Gaddam recommends to enrol yourself for a Sunday Special Batch, However you need to discuss the timings with our trainers.



Material marketing is a strategic marketing technique that focuses on developing and delivering valuable, relevant, and consistent material in order to attract and maintain a specific audience – and, eventually, to drive profitable consumer action.

In general, this means it contributes to your marketing and business objectives. Here’s a quick approach to track your content marketing programme, as well as how to convey it to your team and management.

To begin, ensure that you are injecting your brand into a discourse that is relevant to both your offering and your audience. Missing that fundamental mark is the content equivalent of boarding the wrong plane.
Second, after you’ve determined your large opportunity, The idea is to tackle the topic(s) that are new enough for you to own while still attracting enough eyeballs to drive your bottom line.

That one question generates the finest judgements, priorities, and subsequent questions that have the greatest impact.

A Word of Appreciation From Students

Read testimonials from delighted students who have experienced our quality

Our Placement Process

Eligibility Criteria

Placement Trainings

Interview Q&A

Resume Preparation

Aptitude Test

Mock Interviews

Scheduling Interviews